Some days, it might feel like business flows effortlessly and everything runs smoothly. The reality is that most days aren’t these “smooth days.” Rather, for most of us, running a business feels like a juggling act.
You’re dealing with your tasks, emails, the expectations of others, and even your own energy levels. Some days are calm, but most days feel like a never-ending storm. Given these circumstances, “business as usual” can feel like a fantasy. In this case, let me introduce you to Bree Brooks.
I didn’t learn about Bree’s work when I was doing well—rather, I found Brooks during a burnout spiral, which is surprisingly when I need her work the most.
Trying to keep everything together became exhausting, to say the least.
Bree doesn’t tell you to hustle; instead she offers a powerful yet simple idea: business can be chaos-free. And on the contrary, you can have order and still be true to yourself. So, structure doesn’t have to mean stifling growth and you most certainly won’t be forced to break down.
Key Takeaways
She shows you how to build a Bree Brooks business routine that works with your real life, not the other way around.
She helps you replace hustle with healthy systems that actually last.
You don’t need perfect days—just consistent habits that are aligned with your goals.
She teaches you to communicate clearly, protect your boundaries, and manage your energy.
Above all, Bree helps you remember that making progress is more important than doing things fast.
Why Bree Brooks’ Approach Works for Real People
While following Bree, it certainly was not her productivity tips that captured my attention. It was her candor. She did not attempt perfection and did not expect that of me either. Her entire message is about cultivating habits that propel you forward even when there is no motivation. That is what helps real people, and you and I, make it work.
Bree is of the opinion that your systems must serve your life, not suck the life out of it. Instead of telling you to wake up at 5 a.m. and complete fifty tasks before lunch, she focuses on what actually brings results. For me, that was learning to block my time, doing self check-ins, and designing routines that did not fall apart when life became hectic.
I was most surprised by just how straightforward it was. Not easy, but straightforward. She does not make things more complicated than they need to be. Instead, she shows you how to be consistent, and in a world filled with distractions, that is a superpower.
Staying Consistent Without Feeling Like a Robot
At some point, I began dreading the thought of being consistent, since I viewed it as a form of a ‘trap’. It was a world without emotion, performing the same activities on a daily basis. Luckily, Bree opened my eyes. She taught me that showing up time and time again – trust – is a critical factor. Your clients, audience, and yourself will always appreciate it.
Bree also repeatedly carves out space to discuss purpose. Purpose to be human. Permission to not perform at peak all the time. Which is, not in my wildest dreams, would have been something I could wrap my head around. If you take any advice out there, it’s always about pushing yourself. Bree, though, has an approach that is ‘shifting your focus to being present instead’. That’s a paradigm shift for me.
I am sure you, like myself, first have the expectation that consistency looks flawless from start to finish. That could not be further from reality and my unique brand of showing up is offering flexibility. No more beating myself up for not meeting deadlines. And most of the case, it’s often resting while still achieving simple goals.
Keeping Things Simple When Life Gets Complicated
Like it or not, we all have responsibilities. You might be a full-time parent, have chronic health problems, or take care of a family member. Whatever the case, it requires a great deal of time and energy to manage it all. Bree has designed her whole system keeping this in mind. She doesn’t teach a flexible, one size fits all formula. Rather, she shows you how to define your own version of “business as usual.”
In her instructions, she emphasizes the importance of choosing three core actions for your week. Not ten. Not twenty. Three. Actions that can sustain your business even during the toughest of times. For me, it was posting content, sending client updates, and tracking income. Once I mastered those, I had more than enough motivation to add new ones.
Bree teaches you how to identify your own patterns, energy peaks, and even warning signs. That sort of awareness is invaluable. Because when life gets complicated, you don’t need to do everything. You just need to do the right things, at the right time, and know how to hit the brakes without falling apart.
Communicating Without Stress or Confusion
Effective communication is a crucial part of running a business and it is often neglected as well. Communication goes way beyond the words you utter. The timing, manner, and delivery of the message are just as vital. As a business owner, I used to over-explain everything which led to wasted time. Emails were longer than necessary and social media posts dragged on. In my head, I sounded smart, but in reality, it made everything worse.
All of that changed after I met Bree. She taught me, “cleverness isn’t everything, but clear always is.” Now, I focus on being straightforward. I write the way I talk, which is how things become simple. Now, people respond more than ever and that speaks for itself.
Setting boundaries with people is not rude and Bree really made that point hit home. I used to think that saying yes to everything is what made me reliable, but that perception was completely wrong and Bree made me see the light. She explained that real reliability stems from clarity. Nowadays, I’m able to be honest about what I can’t take on and those who truly matter appreciate the firmness.
Building Systems That Feel Natural
Bree, more than anyone, focuses on the term “repeatable”. Not complicated or intense, but simply repeatable. Systems shouldn’t rely on motivation or mood and that is exactly what she strives for.
Now, rather than attempting to remember everything off the top of my head, I began forming tiny habits. For example, a Friday review session where I assess my income, client work as well as personal achievements. Or a weekly Monday morning 10-minute standup where I note down priorities for the week.
Bree refers to these as “anchors”—tiny things that help you define your week. I used to think that I needed major productivity aids or elaborate systems. It turns out that I just required some sticky notes, a timer, and a clear head.
These tiny systems accumulate over time. They not only allow you to retain productivity, but also help you feel a sense of control. Furthermore, when you feel a sense of control, this diminishes the likelihood of burnout and resigning from your position.
Taking Breaks Without Losing Momentum
The most important lesson from Bree was this: taking time off is part of the work. She does not consider breaks a reward meant for after completing all tasks perfectly. She regards breaks as fuel. Once I implemented similarly, my entire business transformed.
Personally, I used to hustle tirelessly, out of fear that pausing even slightly would lead to everything crashing down around me. But Bree taught me how one full day off can return focus tenfold. That saying no to a project leaves space for better opportunities. That not responding to emails immediately doesn’t mean you are unprofessional, but rather, it makes you human.
Now, I schedule breaks with the same diligence I use to schedule work.. I take the weekends off. I stop work at dinner time. I don’t touch my emails after hours. And the outcome? My business is thriving. I feel mentally clearer, my clients are more satisfied, and most importantly, I no longer dread Mondays.
My Thoughts
Not by providing me with more work, but through the lens of tackling less with thoughtful consideration, Bree Brooks has utterly transformed my work life. Her core message tackles building a lasting business by infusing real, sustainable habits as opposed to a culture of phony hustling.
If you resonate with feeling perpetually behind, burned out, or pressured, her approach might be the answer you’ve long been searching for. Begin with adopting one micro habit, one simple system, one definitive message, and commit to showing up for that tirelessly.
Because custom doesn’t have to mean bland. With Bree Brooks, it can mean tranquility. Serenity. And most importantly, it can mean liberation.